The a:care program on adherence has been designed in collaboration with globally recognized experts in behavioral science and thought leaders across disease areas, to develop a unique expertise in improving adherence through behavioral science.

The program aims to help reinforce the alliance between the patient and their healthcare provider team. a:care offers information and training to healthcare professionals to help them identify and manage patients’ behavioral, emotional and psychological drivers which impact adherence. Ultimately, this empowers patients to recognize and build new behaviors that are personalized to their lifestyle and state of mind.

A key part of our educational tools is the series of masterclasses, developed with globally respected expert in behavioral science to share the latest behavioral science techniques on how to best help patients on their health journey.

Masterclasses

Each masterclass is accompanied by a series of articles relating the insights on behavioral science back to clinical practice .

What is medication adherence? And how can behavioral science help understand it?

Defining adherence from a scientific standpoint. Led by Dr Kate Wolin, this masterclass serves as an introduction to adherence – defining it from a scientific standpoint. It highlights the scale of non-adherence and the true cost to patients, public health and society as a whole. Dr. Wolin will present the most common behavioral drivers of…

Behavioral frameworks for understanding patient adherence

Insight on behavioral frameworks that can be used to explain adherence. Led by Professor John Weinman, this second masterclass aims to provide insight into the different behavioral frameworks that can be used to explain adherence. These frameworks include : The patient behavioral decision-making framework, also known as COM-B (capability, opportunity and motivation) The Health Belief…

How healthcare providers can address non-adherence

Learn techniques on assessing current adherence and “nudging” patients to be more adherent In this third masterclass, Dr Sheri Pruitt will talk about a powerful, evidence-based approach to change patient behavior.  The masterclass will provide tools for healthcare providers to use in order to assess their patients’ current adherence to medication, and how to address…

Digitalization and the role of innovation

Latest developments in digital patient support programs, and how they can positively influence adherence. In this fourth masterclass, Professor John Piette provides insight on the latest developments in digital patient support programs (PSP), demonstrating how they can positively influence adherence in patients.  Prof. John Piette will cover mobile health and why it matters, as well…